Last week I had the opportunity to speak in Canada at a Bob Proctor event on using Social Media for business. I had a complete speech prepared on creating a unique strategy for your business. As a little ice breaker, my first question to the participants was: “How many of you are currently using Social Media?” Not ONE single person raised their hand – YIKES!
I stood there in disbelief for a moment and as I started speaking, I begin stumbling over my words. I was totally baffled. It wasn’t going to do me or them a bit of good to speak on strategy if they weren’t even using it to begin with. For my next question…How many of you are on Facebook? Three (3) people raised their hands! Talk about pulling something out of the sky to even get them started on why they should be using Social Media for business! But, I pulled it together and gave some examples of how using Social Media has helped some current clients grow.
With all that said, I met some of the most amazing people. I even helped some setup a Facebook account – woohoo! I made a lot of connections and possible leads. Some of the participants have already been in contact with me and want to move forward with Social Media. But, climbing under the table seriously crossed my mind, once I started speaking to these people and I realized they had no idea what social media even was.
I’m a VIRTUAL Assistant, so going to this event was totally stepping out of my comfort zone. However, I learned, grew my network, made connections and built relationships. Stepping out of your comfort zone can open a world of opportunities and I look forward to more face to face connecting.
It’s all about building relationships and connecting!